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Welcome Pack and Pitch Card

Australian Red Cross approached the studio to help them produce an information/welcome pack to give to people who sign up to their Regular Giving program. It had to be small, light and contained so that they it could be easily carried and shown by ARC representatives on the street. It comprised a folder which opens out as a red cross revealing an information booklet inside with the word Thanks on the cover and a series of 6 postcards. We made economies by printing all items (booklet, cards and folder) from one sheet and with limited colours, so a maximum effect was achieved on a relatively small budget.